Podcast Growth Services

We’ll craft a press kit (including synopsis, talking points, pitches, and media pipeline of relevant writers, outlets, and podcasts) focused on telling the story of your show to the people who will care most. We’ll ensure the right message is sent to the right people at the right time (with attribution tracking!) so that your podcast receives features, coverage, and interviews across print, digital, radio, television, podcast feeds, and beyond.

• We help determine which shows and formats best suit your goals, expertise, and target audience.
• We work through messaging strategy, helping you craft the right pitch angle to stand out to hosts and listeners.
• Our team assists with building a standout guest profile—refining your bio, suggested topics, and media presence.
• We guide you through industry-specific considerations—business, health, tech, lifestyle—and ensure your outreach is optimized accordingly.
• We create pitch materials, talking points, and follow-up strategies to maximize your booking success rate.
• Coordination includes confirmed bookings, interview prep, and seamless scheduling across time zones.
• We support ongoing guest campaigns with repeatable outreach workflows and performance tracking to refine results.

The best podcasts don’t stand alone: They amplify entire ecosystems. Do you have a launch partner, or does your show represent another media or brand entity? What are your social media stats, and who visits your website?

We’ll strategize your owned and internal capabilities (your social media, email newsletter, website, etc.) to optimize marketing efforts, as well as provide guidance on the visual branding of your podcast artwork and episode metadata (including the title and potential tagline, the color scheme, the branding, SEO for podcast episode titles and descriptions, and more).

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Audience growth isn’t a zero-sum game, and your peers may not be your competitors. We’ll identify similar shows, then use our established network of relationships and historic campaign data (of hundreds of millions of impressions) to secure effective guest swaps, cross-promo spots, episode feed drops, and social promotions aligned to your target audience and content goals.

We’ll make sure your podcast is available on all podcast apps (so when you say “listen wherever you get podcasts,” it is an accurate statement!). What’s more, we’ll work with major podcast apps (like Apple Podcasts, Spotify, and Amazon Music) to pitch your show for consideration for prominent carousel banners, show collections, and episode features within those platforms. 

In tandem with earned media, podcasts frequently elect to purchase promotional placements in podcast apps, comparable podcasts, email newsletters, and beyond. Give us a budget, and we will use our historic campaign data (we’ve purchased millions of dollars of ads) to give you a winning paid promotions strategy.

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Your podcast deserves to be recognized. Our team has a proven track record of submitting and garnering awards on behalf of our clients, including nationally-recognized audio and media competitions as The Webby Awards, The Signal Awards, The Podcast Academy’s Ambie Awards, and more.

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• Expert podcast consulting to help brands, agencies, and individuals bring their audio visions to life.
• Guidance at every stage—whether launching a new show or refining an existing one.
• Strategy support covering concept development, audience growth, production workflow, marketing, and monetization.
• Discovery process to define your brand, goals, format, and content roadmap.
• Coaching on recording techniques, equipment setup, and workflow optimization.
• Actionable recommendations to improve audio quality, storytelling, and discoverability.
• Support for growing listenership, attracting sponsors, and long-term podcast success.
• Optional services include publicity, cross-promotion, interview outreach, and ad sales.

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